About Us

This company was established in 1997 and since then we have not looked back. Through humble beginnings in Abu Dhabi our main priority was to serve as retailers. We had only one goal since then and we still live by it today, luxury should be affordable.

We prioritize in European makes like, Mercedes-Benz, BMW, Range Rover, Audi, Volkswagen, Porsche, Bently and Maserati. Today we are the largest Retailers in this region and helping other retailers across the globe with a wholesale platform. How we do it is using simple entrepreneurship by investing constantly on bulk orders and making deals with the official dealers so that you as a customer won’t have to pay a high price for a part, rather pay according to value. Keeping this mindset with integrity has helped us build relationships and customers over the years.

Our mission is to achieve customer satisfaction with bumper-to-bumper availability, improving people’s life’s.

Our team of people who we work with and for whose hard work we achieve our goals, are reliable, supportive, and the best at what they do. Simply put, if we can place our trust on them, you can too.

In the next five years we want people to believe across the region that owning luxury cars is not draining to the wallet, but rather a mean to keep striving for growth.